Four ways we work with founders.
Each one built from operating experience inside companies at every stage from stealth to IPO. In rooms where the playbook didn't exist yet.
01
Revenue & GTM
Your product has traction but sales can't keep pace. Pipeline is inconsistent, reps are missing quota, and pricing was set eighteen months ago on a hunch.
What we do
We design sales processes, build pipeline architecture, fix pricing, and structure your channel strategy. If you need to hire reps, we help you find the right ones and coach them through ramp.
Our track record
Our team built the CloudKitchens Northeast revenue org from zero: 42 people, 9 markets, 8 months, 120%+ of plan. At WeWork, we scaled regional ARR from $20M to $120M in 24 months across 21 locations.
02
Operations & Systems
Your team doubled but your processes didn't. The CRM is half-populated, marketing tools don't talk to each other, and pulling a report takes half a day.
What we do
We implement and configure CRM (Salesforce, HubSpot), set up marketing automation, design repeatable processes, and build the data infrastructure that lets you see what's happening. We do the configuration ourselves.
Our track record
We built a Salesforce NPSP instance for a national nonprofit operating across 29 states, then integrated it with Salesforce Marketing Cloud, GA4, and Givebutter for end-to-end donor tracking and digital fundraising.
03
Fundraising & Investor Readiness
You need to raise but your story doesn't land. Metrics are in five different spreadsheets, your deck gets polite nods but no term sheets, and you're guessing at what investors want to see.
What we do
We develop your deck, frame your narrative around what investors actually evaluate, package your metrics clearly, and build your outreach strategy. The work is informed by direct experience inside companies preparing to raise.
Our track record
Our team has operated inside companies at every funding stage. Stealth launch at Allwhere (built GTM, generated 50% of revenue in 6 months). Rapid scale at WeWork through the IPO run. And the restructuring that followed.
04
AI & Automation Advisory
You keep hearing you need AI. Maybe you've tried a few tools and nothing stuck, or you automated the wrong things, or you're not sure where to start.
What we do
We run feasibility analysis on your workflows, select the right tools, build the implementation roadmap, and design agentic systems. We build these systems ourselves. When we recommend something, we can ship it.
Our track record
We built a full-stack SaaS platform from zero: React, TypeScript, Supabase, 19 Edge Functions, AI document processing. Deployed and running in production. We also configure marketing automation, CRM integrations, and analytics pipelines.
Not sure which applies?
Most clients need a combination. Start with a 30-minute call and we'll figure out where the biggest bottleneck is.